Company patents
Colgate-Palmolive Company
Colgate-Palmolive Company's patent strategy reveals a surprising and significant shift away from its core categories, with both "Pharmaceutical Preparations" (46.4% of portfolio) and "Cosmetics & Personal Care Use" (44.7% of portfolio) experiencing substantial declines of -21.3% and -20.9% respectively in 2025, and further sharp drops so far in 2026. This indicates a broad re-evaluation of R&D investment, despite a notable emerging focus in "Electrotherapy / Radiation Therapy," which saw a rapid 150.0% growth in 2025.
Patent Trend by Technology Area
Yearly patent publications since 2023
Product themes
Product-level themes inferred from filings since 2023, with category chips showing where each theme appears. Select a theme to filter the patents below.
636 US filings (since 2023) · 12 categories · 25 themes
Compositions specifically developed for maintaining oral hygiene, preventing dental issues like cavities and gingivitis, and improving cosmetic aspects such as teeth whitening.
Development of personal care compositions that achieve effective cleansing and conditioning benefits while avoiding harsh sulfated surfactants, often using alternative, milder surfactant systems.
Electrically powered or mechanically actuated devices for daily oral care, such as toothbrushes and flossers, often incorporating features for enhanced cleaning, user feedback, or automated dispensing.
Development of new materials, designs, and manufacturing methods for dental prostheses, restorations, and implants, focusing on aesthetics, durability, biocompatibility, and integration with oral structures.
Development of combs, brushes, and other manual or semi-manual personal care tools with novel structural features, materials, or ergonomic considerations to improve user experience, application effectiveness, or specialized grooming tasks.
Innovations in creating stable cosmetic formulations, particularly oil-in-water or water-in-oil emulsions, and developing novel stabilizers or rheology modifiers for desired texture, feel, and shelf-life.
Formulations and active ingredients designed to counteract signs of skin aging, such as wrinkles and hyperpigmentation, or to promote skin repair and regeneration through specific biological mechanisms.
Devices and systems that utilize sensors, AI, robotics, or advanced delivery mechanisms (e.g., electrostatic spraying) to precisely apply cosmetic substances, control application parameters, or personalize formulations based on user data.
Innovative designs for cosmetic containers and dispensing systems that feature modular components, integrated applicators, reusability, or enhanced mechanisms for storing and delivering multiple cosmetic products.
Containers or packaging components featuring active mechanisms for controlled release, preparation, or delivery of their contents, such as liquids, bulk materials, volatile compounds, or single-serve portions.
Methods and compositions for identifying, quantifying, or characterizing specific biological molecules (e.g., nucleic acids, proteins, metabolites, antibodies) or microbial species, often for diagnostic, prognostic, or quality control applications.
Technologies focused on encapsulating active ingredients or fragrances to control their release, enhance their substantivity, or improve their stability and efficacy in personal care products.
Technologies for acquiring and processing three-dimensional digital representations of the oral cavity, teeth, and surrounding structures, often involving scanners, image stitching, and surface differentiation algorithms.
Chemical compositions and methods for stimulating hair growth, altering hair structure for styling (e.g., straightening, curling, dyeing), or protecting hair from environmental damage and heat.
Utilizing machine learning, particularly deep learning, to analyze medical data such as images, sensor readings, or physiological signals for disease prediction, diagnosis, or treatment assessment.
Identification and measurement of specific nucleic acid sequences (DNA, RNA), their expression levels, or epigenetic modifications (e.g., methylation) as indicators for disease presence, progression, risk, or treatment response.
Techniques for identifying microorganisms, assessing their viability, quantifying their presence, profiling their metabolic activity, or determining their susceptibility to antimicrobial agents, often in complex biological or environmental samples.
Multi-layer polymer films engineered to provide superior barrier properties against gases (e.g., oxygen), moisture, or aromas, often incorporating heat-sealing or resealing mechanisms for food and product preservation.
Therapeutic application of light, typically in the red or near-infrared spectrum, to stimulate cellular function, reduce inflammation, and promote healing, often involving specific wavelengths and irradiance levels.
Delivery systems specifically engineered to administer advanced drug formulations (e.g., microparticles, biologics, extended-release systems) to achieve precise targeting, controlled release kinetics, or enhanced therapeutic efficacy within the body.
Systems that employ imaging and image processing to automatically detect defects, verify states, or ensure quality control in manufactured goods, printed materials, or industrial processes.
Development and use of engineered biological systems, such as organ-on-a-chip devices, dynamic hydrogels, or genetically modified cells, to mimic physiological conditions, study disease mechanisms, screen compounds, or develop cell-based therapies.
Synthesis and processing of silicon and silicon carbide materials in various forms (e.g., particles, nanowires, films) for applications beyond traditional semiconductors, such as battery components, refractories, or advanced electronics.
Development of therapeutic approaches involving the genetic modification of cells (e.g., T cells, stem cells, macrophages) or the use of viral/non-viral vectors to deliver genetic material for disease treatment.
Design and application of devices that are inserted into the body or implanted to treat diseases, modulate physiological functions, or repair anatomical structures.
Patents
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