Company patents

HUBSPOT, INC.

HUBSPOT, INC. demonstrates a surprising patent strategy, with a significant focus on Business Methods & Fintech (57.9% of portfolio) and Databases & Information Retrieval (56.1%), both experiencing substantial growth in 2025 (466.7% and 350.0% YoY, respectively). However, the sharp decline in patent filings across nearly all categories so far in 2026, including a 100% YoY drop in Messaging & Email and Computer Vision, suggests a potential shift in R&D priorities or a re-evaluation of their patenting approach, especially given the partial data for the current year.

Patent Trend by Technology Area

Yearly patent publications since 2023

Product themes

Product-level themes inferred from filings since 2023, with category chips showing where each theme appears. Select a theme to filter the patents below.

57 US filings (since 2023) · 10 categories · 10 themes

Specialized Data Integration

Methods and systems for integrating, transforming, and managing complex or domain-specific data from disparate sources into a unified structure, often for specific applications like social networks, genomics, or business forms.

Databases & Information Retrieval
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30since 2023
+400.0%YoY
Dynamic Content & Engagement Features

Features within messaging platforms that enhance user interaction and content consumption through intelligent suggestions, content persistence mechanisms, engagement analytics, and adaptive presentation of conversational media.

Messaging & Email
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15since 2023
+100.0%YoY
Secure & Context-Aware Messagingfiltered

Methods and systems for enhancing the security and privacy of electronic messages, often by integrating contextual data such as location, social network graphs, or user authentication levels to control access, filter content, or enable specific group interactions.

Messaging & Email
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9since 2023
+500.0%YoY
Message System Management & Delivery

Core infrastructure and operational techniques for efficient and reliable message handling, including server-side logic for managing subscriptions, aggregating messages, optimizing network connections, and ensuring data consistency across distributed messaging services.

Messaging & Email
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8since 2023
+400.0%YoY
Automated Transaction Systems

Systems designed to streamline and automate various commercial transactions, including mobile-enhanced processes, secure online checkouts, customer service interactions, and privilege issuance, often leveraging digital authentication.

Business Methods & Fintech
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7since 2023
new
Personalized Recommendations

Systems that use user data, preferences, and machine learning to generate tailored advice, product recommendations, goal-setting plans, or contextual information for individuals across different domains.

Business Methods & Fintech
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3since 2023
new
Context-Aware Conversational AI

AI systems designed to engage in natural language dialogue, maintain conversation state, understand user intent, and generate relevant responses, often across multiple communication channels or modalities.

Speech Processing
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3since 2023
+100.0%YoY
Multimodal Data Fusion

Techniques for combining and analyzing information from multiple distinct data modalities (e.g., text, image, video, audio, sensor data) to derive richer insights or improve system performance and decision-making.

Machine Learning & AI
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2since 2023
+100.0%YoY
Federated & Distributed ML

Methods for training machine learning models across multiple decentralized devices or servers while keeping data localized, often involving aggregation of model parameters and secure communication.

Machine Learning & AI
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2since 2023
n/a
MLOps & Model Deployment

Systems and methods for automating the lifecycle of machine learning models, including pipeline deployment, model management, versioning, and configuring for different inference environments.

Machine Learning & AI
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2since 2023
n/a

Patents

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