Company patents

Pinterest, Inc.

Pinterest, Inc. surprisingly shows a significant and consistent decline in its core patenting areas, with Databases & Information Retrieval, representing 64.5% of its portfolio, decreasing by 23.1% in 2025 and 45.0% so far in 2026, while its Machine Learning & AI patents, though a smaller share at 36.2%, saw a 28.6% increase in 2025 before a sharp drop in 2026, suggesting a potential shift away from foundational data management towards more specialized AI applications, albeit with recent volatility.

Patent Trend by Technology Area

Yearly patent publications since 2023

Product themes

Product-level themes inferred from filings since 2023, with category chips showing where each theme appears. Select a theme to filter the patents below.

141 US filings (since 2023) · 12 categories · 20 themes

Dynamic Content & Engagement Features

Features within messaging platforms that enhance user interaction and content consumption through intelligent suggestions, content persistence mechanisms, engagement analytics, and adaptive presentation of conversational media.

Messaging & Email
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44since 2023
+9.1%YoY
Personalized Recommendations

Systems that use user data, preferences, and machine learning to generate tailored advice, product recommendations, goal-setting plans, or contextual information for individuals across different domains.

Business Methods & Fintech
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41since 2023
+20.0%YoY
Video Quality & Encoding Optimization

Methods and apparatus for improving the visual fidelity, resolution, or compression efficiency of video signals, often through advanced processing, up-scaling, or neural network-based filters.

Computer Vision
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25since 2023
-66.7%YoY
Video Enhancement & Object Tracking

Methods and systems for improving the quality of video streams, generating intermediate frames, or continuously locating and following objects within a sequence of images, even under occlusion.

Image Processing
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24since 2023
0.0%YoY
Efficient Visual Feature Extraction

Algorithms and hardware optimizations for rapidly identifying and characterizing relevant visual features (e.g., objects, motion, gradients) from images or video streams, often integrating machine learning for feature representation and recognition, with a focus on real-time performance and reduced computational cost.

Pattern Recognition & ML Models
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23since 2023
-40.0%YoY
Collaborative User Experiences

User interface designs and systems that enable multiple users to interact with shared content, provide feedback, or coordinate activities, often across different devices or locations.

Input/Output & User Interfaces
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21since 2023
-14.3%YoY
Intelligent Decision Support

Systems that process data to provide personalized recommendations, predict events, or automate decision-making processes based on learned patterns, user behavior, or environmental factors.

Databases & Information Retrieval
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18since 2023
0.0%YoY
Document & Information Extraction

Methods and systems for identifying, extracting, and structuring specific entities, relationships, or insights from text-based documents, often involving techniques like named entity recognition, relation extraction, or summarization.

Natural Language Processing
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11since 2023
-60.0%YoY
Large Model Text Generation

Techniques for generating human-like text or other content using large pre-trained models, often involving prompt engineering, speculative decoding, or multi-modal inputs for content creation.

Machine Learning & AINatural Language Processing
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6since 2023
new
AI-Powered Adaptive Learning & Personalization

Systems leveraging artificial intelligence and machine learning to dynamically adjust educational content, learning paths, goals, or feedback based on individual user performance, progress, or physiological data. This includes generating personalized exercises, recommendations, and adaptive sequencing of knowledge points.

Pattern Recognition & ML Models
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6since 2023
+100.0%YoY
Automated Transaction Systems

Systems designed to streamline and automate various commercial transactions, including mobile-enhanced processes, secure online checkouts, customer service interactions, and privilege issuance, often leveraging digital authentication.

Business Methods & Fintech
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5since 2023
+100.0%YoY
Multimodal Data Fusion

Techniques for combining and analyzing information from multiple distinct data modalities (e.g., text, image, video, audio, sensor data) to derive richer insights or improve system performance and decision-making.

Machine Learning & AINatural Language ProcessingDatabases & Information Retrieval
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5since 2023
n/a
Federated & Distributed ML

Methods for training machine learning models across multiple decentralized devices or servers while keeping data localized, often involving aggregation of model parameters and secure communication.

Machine Learning & AI
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3since 2023
new
Generative AI for Imagesfiltered

Techniques utilizing deep learning models like Generative Adversarial Networks (GANs) or diffusion models to create new images, modify existing ones, or generate synthetic data based on various inputs or conditions.

Image Processing
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2since 2023
new
AR/VR User Interfaces

Techniques for rendering, interacting with, and managing content within augmented or virtual reality environments, including spatial tracking, gaze interaction, and dynamic multi-application display management.

Input/Output & User Interfaces
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2since 2023
new
Vision-Based Object & Pose Estimation

Methods and apparatus for detecting objects and determining their three-dimensional position and orientation (pose) using imagery or point cloud data, often for navigation, surveying, or environmental understanding.

Computer Vision
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2since 2023
new
Specialized Data Integration

Methods and systems for integrating, transforming, and managing complex or domain-specific data from disparate sources into a unified structure, often for specific applications like social networks, genomics, or business forms.

Databases & Information Retrieval
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2since 2023
n/a
Specialized Neural Network Architectures

Development and optimization of novel neural network layers or architectures specifically designed to improve performance or efficiency for computer vision tasks.

Computer Vision
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2since 2023
n/a
MLOps & Model Deployment

Systems and methods for automating the lifecycle of machine learning models, including pipeline deployment, model management, versioning, and configuring for different inference environments.

Machine Learning & AI
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1since 2023
new
AI for Medical Diagnostics

Utilizing machine learning, particularly deep learning, to analyze medical data such as images, sensor readings, or physiological signals for disease prediction, diagnosis, or treatment assessment.

Machine Learning & AI
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1since 2023
n/a

Patents

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Generative AI for Images
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