Company patents
PUMA SE
PUMA SE's patent strategy reveals a strong, albeit fluctuating, focus on its core 'Footwear' category, which represents 47.7% of its portfolio and saw a significant 56.2% growth in 2025 before a 62.0% decline so far in 2026. Surprisingly, despite its consumer focus, PUMA is also investing in advanced manufacturing, with 'Plastic Articles (Specific)' experiencing a remarkable 250.0% growth in 2024, indicating an emerging emphasis on material innovation within its product development.
Patent Trend by Technology Area
Yearly patent publications since 2023
Product themes
Product-level themes inferred from filings since 2023, with category chips showing where each theme appears. Select a theme to filter the patents below.
285 US filings (since 2023) · 8 categories · 8 themes
Footwear systems designed with interchangeable or reconfigurable components, such as soles, uppers, or footbeds, to allow for customization, repair, or adaptation to different uses.
Engineering of footwear sole components, including midsoles, outsoles, and integrated plates or shanks, to optimize cushioning, stability, energy return, and biomechanical support for specific activities.
Utilization of knitted components, often with multi-layer structures or integrated thermoplastic yarns, and other advanced materials like specialized foams or structural color elements, for footwear uppers and other components.
Novel mechanisms for securing footwear to the foot, moving beyond traditional laces to include reel-based cables, vacuum-actuated bladders, or integrated frames for enhanced fit and ease of use.
Integration of electronic sensors and feedback mechanisms into footwear for monitoring physiological parameters, providing navigation assistance, or detecting health conditions.
Techniques for combining multiple materials or layers, often with specialized surface treatments, coatings, or assembly methods, to create functional or aesthetically enhanced plastic articles, including consumer goods and encapsulated electronics.
Design principles and features in apparel that allow for adjustability, customization, easy replacement of components, or specific fit to accommodate diverse body shapes, activities, or medical requirements.
Development and application of textile materials with engineered properties such as waterproofing, thermal regulation, anti-cling, structural coloration, or enhanced filtration capabilities for specific performance needs.
Patents
Showing 51-60 of 96
Adaptive Closure Systems