Company patents

PUMA SE

PUMA SE's patent strategy is heavily concentrated in Footwear, which accounts for 47.6% of its portfolio and saw a significant 56.2% growth in 2025, though patenting in this area has slowed so far in 2026. Surprisingly, the company also shows an emerging focus on manufacturing technologies, with Plastic Articles (Specific) experiencing a remarkable 250.0% YoY growth in 2024, indicating a strategic push into material innovation beyond its core consumer products.

Patent Trend by Technology Area

Yearly patent publications since 2023

Product themes

Product-level themes inferred from filings since 2023, with category chips showing where each theme appears. Select a theme to filter the patents below.

275 US filings (since 2023) · 8 categories · 8 themes

Modular Footwear Design is up +72.7% YoY. Worth a look.
Modular Footwear Design

Footwear systems designed with interchangeable or reconfigurable components, such as soles, uppers, or footbeds, to allow for customization, repair, or adaptation to different uses.

Footwear
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150since 2023
+72.7%YoY
Performance Sole Design

Engineering of footwear sole components, including midsoles, outsoles, and integrated plates or shanks, to optimize cushioning, stability, energy return, and biomechanical support for specific activities.

Footwear
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122since 2023
+20.0%YoY
Knitted Uppers & Advanced Materials

Utilization of knitted components, often with multi-layer structures or integrated thermoplastic yarns, and other advanced materials like specialized foams or structural color elements, for footwear uppers and other components.

Footwear
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94since 2023
+32.0%YoY
Adaptive Closure Systems

Novel mechanisms for securing footwear to the foot, moving beyond traditional laces to include reel-based cables, vacuum-actuated bladders, or integrated frames for enhanced fit and ease of use.

Footwear
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73since 2023
+114.3%YoY
Smart Footwear Sensors

Integration of electronic sensors and feedback mechanisms into footwear for monitoring physiological parameters, providing navigation assistance, or detecting health conditions.

Footwear
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8since 2023
-40.0%YoY
Multi-material Product Integration & Finishing

Techniques for combining multiple materials or layers, often with specialized surface treatments, coatings, or assembly methods, to create functional or aesthetically enhanced plastic articles, including consumer goods and encapsulated electronics.

Plastics Shaping & MoldingPlastic Articles (Specific)
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8since 2023
-33.3%YoY
Adaptive & Modular Garment Design

Design principles and features in apparel that allow for adjustability, customization, easy replacement of components, or specific fit to accommodate diverse body shapes, activities, or medical requirements.

Outerwear & Apparel
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4since 2023
+100.0%YoY
Advanced Functional Textilesfiltered

Development and application of textile materials with engineered properties such as waterproofing, thermal regulation, anti-cling, structural coloration, or enhanced filtration capabilities for specific performance needs.

Layered Products (Laminates, Films)Outerwear & Apparel
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2since 2023
new

Patents

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